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The Playford North Project - A $1b social and urban redevelopment in Adelaide's northern suburbs: a 5 year engagement.
Gabrielle Kelly has been involved in delivering new ideas, leadership development and whole systems planning methods in the City of Playford, from 2001-2007. As a significant contributor to the long-term progress of this critical work, Kelly has worked with numerous partners and agencies. 2003 - The Playford Partnership, a coalition of government agencies and council in the North of Adelaide, involved Kelly in the vision-setting of a cross-agency team of managers determined to make change in this severely disadvantaged area. 2004 - Their work, a powerful vision of social reform, fed into the successful Cabinet submission, in which social reform objectives sat side by side with a major urban reform agenda for Playford North. 2005/6 - Kelly was a member of the Jensen Master Planning Consortium, which won SA Government approval to green-light the full redevelopment and the social regeneration of Playford North. She facilitated the major cross-government workshops dealing with the first Master Plan. 2006 - She was invited by the Land Management Corporation. to develop a strategic communications plan for the entire project. This plan included strategies for effective internal communications across government partnerships. 2007 - Kelly ran a 3 day Charrette process with Connor Holmes, the current planners for the project to finalise the Master Plan, involving over 100 community and cross-government agency personnel. She has been invited to develop a plan to implement facilitation training across the City and to work with a cross- agency team on the Human Development Plan. Desert Knowledge Cooperative Research Centre 2004-2007 Kelly has been a consultant to Desert Knowledge CRC supporting the development of strategic plans, assisting the Executive Management Team to manage the complexity of a distributed network of researchers and stakeholders; mediating different interests across the organisation and preparing for a re-bid in the complex political climate in desert Australia. Westwood Development , Urban Pacific. Some years into the project, Urban Pacific felt that the community consultation process across a number of the precincts had become ineffective. Gabrielle was asked to talk to the community and find out how the community wanted to communicate with Urban Pacific. She ran 8 groups, had carefully planned conversations and delivered a wide-ranging report and strategy, which was supported by the community. This work has been used or referred to, over 3 years by Westwood, the Urban Renewal Unit Department of Families and Communities in its work at the Parks, and in the recent briefings for the Charrette process on Precinct 6. As a result of this process, she is trusted by many of the community members and has since lead community consultations for the DFC Urban Renewal Unit at the Parks and facilitated the recent Charrette for Urban Pacific. Community Houses and Neighbourhood Centres- developing a state-wide brand for community houses. In 2002, Gabrielle Kelly suggested the benefits of and facilitated the networking of all the community houses and neighbourhood centres in the South of Adelaide, into a new collaborative structure, Community South. It was launched, with new marketing materials and a strong brand in 2003/4. This model and brand was picked up by association of Community Houses who asked Kelly to facilitate a similar set of collaborative structures involving all the community centres and neighbourhood houses in South Australia, North, West, East and Country in a series of workshops. In 3 months, she achieved 100% agreement to the concept and all the new collaborative structures were launched in 2005, with a common brand and up-to-date, attractive marketing materials across the state. This unified brand and growth in collaboration across regional groups of community houses, will enable long term federal monies to flow into the sector and increase public exposure to the services of community and neighbourhood houses. |
